WWF has launched its own electronic file format eco-thinking to protect the planet and the amount of unnecessary paper waste created in offices around the world.
This particular file format, technically similar to the format PDF, however, has a distinctive and fundamental problem can not be printed. The printing option is in fact totally blocked.
The objective of the WWF - a cross between an ironic provocation and a serious proposal of consciousness - is to help create a new awareness about the use of paper and at the same time give each individual a way to contribute positively to reducing environmental impact.
The way is simple: a free download from the WWF a small software that is currently available only for Mac OS X (a Windows version will be released soon), users can decide which their documents do not require the printing and then saved in the new format. "WWF", can send them by e-mail to friends and colleagues, which will not be able to print the file, forcing them to save whole reams of paper.
Source: http://www3.lastampa.it/ambiente/
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